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Berta & Elmer Hader Collection

Paper Dolls

Berta and Elmer Hader may be best remembered for their charming and beautiful paper dolls and action toys, inserted in McCall’s, Pictorial Review, and Good Housekeeping magazines during the 1920s. Berta created her first children’s pages under the pseudonym “Barbara Hale,” just before and just after her marriage to Elmer. The figures and their accoutrements were colorful and artistically arranged on the page, for children to cut out, assemble and play with. Children everywhere looked forward to receiving the new insert each month.

New postal regulations eventually disallowed magazines of this size, so, much to the disappointment of many, the popular inserts were discontinued.

Finger Dolls

scanned image of paper doll

118: Little Maryjane (Halloween)

Original watercolor artboard.
First published in Good Housekeeping, October 1923.

scanned image of paper doll

149: Sister Priscilla (November)

Original watercolor artboard (framed).
First published in Good Housekeeping, November 1923.

scanned image of a paper doll

152: Marjorie from across the street (December)

Original watercolor artboard (framed).
First published in Good Housekeeping, December 1923.

scanned image of paper doll

143: Nancy and her new skates (January)

Original watercolor artboard (framed).
First published in Good Housekeeping, January 1924.

scanned image of paper doll

154: "May I be your valentine?" says cousin Anne (Valentine)

Original watercolor artboard (framed).
First published in Good Housekeeping, February 1924.

scanned image of paper doll

159: Polly and her puppy (elves and puppy)

Original watercolor artboard (framed).
First published in Good Housekeeping, March 1924.

scanned image of paper doll

107: Miriam has a happy Easter (Spring)

Original watercolor artboard (framed).
First published in Good Housekeeping, April 1924.

scanned image of paper doll

144: Little Ellen is queen of the May party (May)

Original watercolor artboard (framed).
First published in Good Housekeeping, May 1924.

scanned image of paper doll

145: Ann goes to Sunday School picnic (June)

Original watercolor artboard (framed).
First published in Good Housekeeping, June 1924.

scanned image of paper doll

146: Alice spends July on Grandma's farm (July)

Original watercolor artboard (frame).
First published in Good Housekeeping, July 1924.

scanned image of paper doll

147: Betty goes to the beach in August

Original watercolor artboard (frame).
First published in Good Housekeeping, August 1924.

scanned image of paper doll

158: This is the way Ruth goes to school (school girl)

Original watercolor artboard (framed).
First published in Good Housekeeping, September 1924.

scanned image of a paper doll

151: Bonnie Bessie lives in Scotland (November)

Original watercolor artboard (framed).
First published in Good Housekeeping, November 1924.

scanned image of a paper doll

160: Katrinka, the little Russian (Russia)

Original watercolor artboard (framed).
First published in Good Housekeeping, December 1924.

Stand-Up Dolls

scanned image of paper doll

6: Town & Country series paper dolls: with lamb & dogs

Original watercolor artboard (framed). Undated.

scanned image of paper doll

7: Dutch boy & girl

Original watercolor artboard (framed). Undated.

scanned image of paper doll

12: Boy at seashore

Original watercolor artboard (framed). Undated.

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